In today’s competitive rental market, securing high-quality leads and minimizing scams are top priorities for property managers. With rental fraud on the rise, Rently has added a built-in lead verification service, available to all clients. Verified Renter delivers verified, high-intent prospects, leading to more signed leases, fewer scams, and valuable staff time saved.
The Need for Quality Leads and Scam Reduction
Every property manager aims to attract higher-quality leads and reduce the risk of scams. Rently’s Verified Renter service addresses these needs effectively. Renters pay a fee to verify their identities and get their credit scores. Then they get matched to properties they are likely to qualify for based on the property manager’s criteria. This process results in increased activity and engagement from leads.
Verified Renters are proactive in their property search. Firstly, they view 30% more available properties online through our ILS. They also schedule tours two hours faster. Most importantly, they take their tours quicker—often within 12 hours of their initial interest. This efficiency translates to a 10% increase in tour conversion rates, ensuring that property managers spend less time on unproductive leads. Verified Renters are more likely to be both trustworthy and serious about finding the right home.
Quality Leads, Quality Tenants
Our clients have emphasized the importance of quality over quantity when it comes to leads. Quality leads ultimately become quality tenants, ensuring a smoother leasing process. In addition, renting out your property to higher-intent, higher-quality renters saves potential headaches in the future and increases the likelihood of a lease renewal.
Clients using Rently’s Verified Renter lead verification service experience higher lease approval rates. Ultimately this results in reduced time on the market. For instance, our clients in Phoenix, AZ have achieved their leasing goals 50% faster thanks to the reliability of Verified Renter.
Enhanced Security and Scam Reduction
One of the most significant benefits of Rently’s Verified Renter service is the enhanced security it provides during property tours. By verifying their identities and credit scores upfront, these prospective tenants not only meet predetermined criteria, but also contribute to a safer showing environment. In fact, clients in Atlanta have reported a 35% reduction in trespasser activity since implementing Verified Renter. By setting up rental criteria beforehand, property managers are doing their due diligence and reducing the likelihood of trespassing and squatting from occuring while properties are vacant.
Streamlined Workflows and Time Savings
Leasing teams benefit from prioritizing following up with quality prospects who are eager to apply. By utilizing Verified Renter, leasing teams can easily view high-intent prospects who are suited to each property, leading to more successful outcomes. As a result, staff don’t need to spend hours sorting through numerous leads each day only to find out they are not good rental candidates.
We learned that teams using Verified Renter spend 50% less time chasing unqualified leads who typically don’t sign leases. Managers and teams can now streamline workflows and focus on high-priority tasks like signing lease agreements!
The Verified Renter Advantage
Our Verified Renter lead verification service can transform the leasing process by delivering highly engaged leads who convert at higher rates. Property managers benefit from focusing on prospects who are not only more active, but who are also serious about touring and communicating, leading to greater chances of lease signings.
By verifying leads’ identities and credit scores upfront, managers can confidently show their properties, knowing that their prospects are legitimate. As scams become increasingly sophisticated, Verified Renters provide a vital layer of security, significantly reducing the risk of fraudulent activities.
Conclusion
Incorporating Rently’s Verified Renter service into your leasing operations can significantly enhance your leasing success. You’ll get high-quality leads, which reduces scams, and saves your staff time.
Setting it up is easy. All you have to do is customize your rental criteria in the Rently Manager Portal. Then you can start capturing quality prospects who match with your properties! With proven results from satisfied clients across various markets, Verified Renter stands as a powerful tool for rental property managers seeking efficiency, success, and peace of mind in their leasing processes.
For more information on how Rently’s Verified Renter service can benefit your leasing process, schedule a demo with our team!
